Paid Advertising Research
Are your competitors’ ads still higher in paid search results than yours? Perform an in-depth Google Ads competitor analysis to outperform your rivals. Our Paid Advertising Research report provides a list of a domain’s rivals, the number of common keywords, estimations on paid traffic, and online competitors’ ad spending.
Paid Advertising Research
What is paid ads research and how can it help my business and site conversion?
There’s no worse pain than investing both time and money into your website on Google ads etc, yet still seeing mediocre results and few conversions to customers.
It can be frustrating, we get it.
However, your business venture or online journey is not yet destined to end.
You could benefit from the insights of a little research into paid ads marketing…
What is paid advertising research?
With the powerful Google Ads search tool at our disposal, we can collect insightful tips to help you get even more out of your marketing efforts. Our Paid Advertising Research reports help you evaluate competitor PPC spend and strategy from different angles:
- See how much different advertisers in your niche are spending now.
- Conduct a more thorough analysis and see how competitors’ advertising spend changes throughout the year.
- Explore which search terms your paid search competitors are bidding on.
- Take a closer look at your competitors’ Google Ads campaigns to gain even more great insights.
When should you perform paid ads research?
If your site is relatively new, conducting or purchasing a research report is recommended. This allows you to spot potential marketing opportunities earlier, helping your website perform much better in its early days.
Likewise, if your website is months, or even years old, you too will benefit from this research. This helps keep you in-line with what your largest competitors are doing, helping push your content out to consumers.
Similarly, if your organic traffic has suddenly dipped, this will highlight any potential areas you may be able to purchase ad spend on, driving more conversion.
No matter how new or established your website, regular market research reports on paid advertising is also advised.
Who should perform the paid ads research for your website?
Our paid advertising research report is designed to provide an in-depth, expert analysis of your paid ads landscape and how your competitors are spending marketing dollars.
This allows us to pinpoint critical opportunities that when executed may lead to increasing traffic to your website, generating potential leads, and further sales.